Lean Design Thinking to Innovate WITH your Customers
Co-create, design & validate new product, strategy, & marketing ideas using customer insights
Join this hands-on session to get some how-to's for coming up with new ideas and products.
We're Going To Show You...
- Techniques for using the voice of the customer in ideation for new products, services, strategies, or marketing.
- Innovative & systematic approaches to creativity, idea development & validation…in person and online.
- How to build off of consumer insights and focus groups to offer better brainstorming and innovation sessions within your organization or as a consultant.
Your Instructor
Darin Eich, Ph.D. designs and facilitates innovation workshops and design thinking training for organizations, universities, and leadership teams. He is the founder of InnovationTraining.org and has designed programs for 100+ organizations. He also leads facilitation training and gives interactive keynotes where audiences take part instead of just listening. He is the author of The Design Thinking Mindset, Innovation Step-by-Step, and Root Down & Branch Out.

Darin's passion involves helping people to become themselves, find and live their strengths, and become more creative, innovative and successful leaders. He also helps institutions develop leadership programs and retreats, and he shares new tools and ideas through Innovation Learning.
A variety of organizations listed below have utilized Darin's innovative facilitation, consulting, keynotes & workshops, and leadership development programs for training and innovation. Our programs and expertise have also been featured in various media publications.
